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Tripwire Offer
Customer Retention Rate
Upselling
Whitelabel Affiliate Program
Traffic Source
Recurring Revenue
Sales Funnel
Self-Liquidating Offer (SLO)
Private Affiliate Program
Incentivized Traffic
Negative SEO
Exit-Intent Popups
Cross-Device Tracking
Dynamic Affiliate Links
Webinar Affiliate Marketing
Third-Party Cookie
Viral Marketing
Tracking Software
Self-Hosted Affiliate Program
Super Affiliate
RevShare
Qualified Lead
Revenue Share Model
Multi-Channel Attribution
Programmatic Advertising
Micro-Influencer
Influencer Affiliate
First-Party Cookie
Data-Driven Marketing
Contextual Links
Evergreen Content
Customer Acquisition Cost (CAC)
Coupon Affiliate
Conversion Funnel
API Integration
Brand Ambassador
Anchor Text
Affiliate Terms and Conditions
Affiliate Dashboard
Affiliate Agreement
Content Syndication
User-Generated Content (UGC)
Search Intent
Recurring Commissions
Affiliate Network
Link Juice
In-House Affiliate Program
Influencer Marketing
Mobile Affiliate Marketing
High Ticket Affiliate Marketing
Split Testing
SaaS Affiliate Programs
Lookalike Audience
Geo-Targeting
CPM (Cost Per Mille)
Lifetime Value (LTV)
Pixel Tracking
Third-Party Tracking
Impression
Lead Generation
Publisher
Two-Tier Affiliate Program
White Hat SEO
Advertiser
Affiliate Disclosure
Tracking ID
Sub-Affiliate Network
SEO (Search Engine Optimization)
ROI (Return on Investment)
Retargeting
Referral Marketing
Performance Marketing
Organic Traffic
PPC (Pay Per Click)
Niche Marketing
Native Advertising
Multi-Touch Attribution
Last Click Attribution
EPC (Earnings Per Click)
First Click Attribution
Deep Linking
Demographic Targeting
Data Feed
Cookie Duration
Cookie
Cross-selling
Cost Per Lead (CPL)
Cost Per Click (CPC)
Cost Per Action (CPA)
Content Marketing
Cloaking
Click Fraud
Chargeback
Campaign
Bot Traffic
Call to Action (CTA)
Bounce Rate
Black Hat Marketing
Banner Ad
Backlink

Lifetime Value (LTV)

Lifetime Value (LTV) estimates the total revenue a business expects to earn from a customer over their entire relationship.

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Rick Mummery